After months of campaigning and millions of dollars in political spending, Floridians rejected efforts to legalize marijuana. But industry insiders don't expect the fight for legalization will die anytime soon.

A 60% super-majority of votes is required to amend Florida’s constitution. Amendment 3, which would have allowed recreational marijuana for adults 21 and older, fell short of that at 55.9%. “I’m a little surprised that it didn’t pass. A little disappointed,” said Roger Brown, President of ACS Laboratory.