The online fashion retailer plans to change its name to Debenhams Group after the successful turnaround of the business it ...

Boohoo is rebranding as the British heritage brand Debenhams Group, saying it aims to revive earnings by creating a leaner ...

Fashion regularly takes inspiration from the past and adds a modern twist. British fast-fashion retailer Boohoo has duly delved into history as it tries to dig its way out of the sales bucket. It has ...

Boohoo Group CEO Dan Finley wants to replicate his success turning around Debenhams within the wider group, which owns brands ...

Fast fashion retailer Boohoo is rebranding as Debenhams amid the company’s bitter rivalry with Mike Ashley’s Frasers Group.

Boohoo is changing its name and becoming Debenhams Group, a strategic shift highlighting the growing challenges within ...

Boohoo said it had successfully turned around the Debenhams business which is now the “majority contributor to group ...

Is a rebrand as a once-mighty UK retail giant that had already lost the interest of consumers when it collapsed four years ...

(Reuters) -British online fashion retailer Boohoo said on Tuesday that it was rebranding itself as Debenhams Group and also ...

Boohoo's rebrand follows a huge fall from grace. It had been among the big winners in the online fast fashion revolution - ...

DEBENHAMS is back as fast-fashion retailer Boohoo takes the bust department store’s name. The online group yesterday shocked the City by announcing the decision alongside a radical overhaul of its ...

UK fast-fashion retailer Boohoo has renamed itself Debenhams Group four years after it bought the business from ...